3×3 Interactive Video Wall, ISE 2015
Clients: Barco, NEC
Strategic Partner: DOOHapps
Location: Amsterdam, The Netherlands
Project Duration: February 10-12, 2015
Concepts: DOOHapps, Atra Media
Content: Hubble images courtesy of STScI; Shutterstock; original content by Atra Media
Both Barco’s and NEC’s booth at ISE 2015 featured impressive 3×3 video walls that we were very excited to have as canvases for a variety of interactive applications. From motion-activated effects, to augmented reality, to gamification features – it was all there for visitors to play with and let their imagination be sparked.
Over at Barco – where this year’s “Connecting Worlds” theme focused heavily on space – we worked with hi-res images from the Hubble telescope to create a truly out of this world interactive experience taking advantage of the wall’s native resolution.
NEC’s “Discover Bright Places” theme took visitors on a trip to beautiful destinations around the world by literally immersing them into the landscapes. Meanwhile, the “Goalkeeper Challenge” game offered players a chance to win a FIFA World Cup soccer ball, while demonstrating the appeal of gaming features for digital signage in the retail space.
In total, more than 3,000 visitors engaged for at least 30 seconds with the various interactive applications on both booths.