Client: Tenpin Ltd
Hardware Partner: Promultis Ltd
Concept: Atra Media GmbH
Content: Tenpin, original content by Atra Media
Tenpin is the leading operator of bowling and family entertainment centres, with some 30 locations in the UK. Together with our hardware partner Promultis, we were asked to develop a concept for multitouch tables, to entertain customers in the bar area and encourage them to spend more time wining and dining at the location.
Tenpin’s colorful and playful brand lent itself perfectly for this application. Using existing marketing materials provided by the client, we developed an original concept featuring an interactive food and drinks menu, photo gallery, promotions, and games page – all of which could later be updated by staff via a content manager. A dynamic bowling pin animation was created to act as an interactive home menu holding the elements together.
We are continuing to fine-tune the concept and plan to integrate more multi-user game options before the project’s deployment.